I'm a Human Centered Design & Strategy Leader. I facilitate the creation of worthwhile experiences.

User Research

Understanding who your audience is, what it feels like to be in their shoes, and why. Leveraging applied behavioral science to uncover what they value.

Design Strategy

Identifying ideas that will make a difference in the short and long term. Define UX metrics, establish roadmap priorities from the lenses of what’s viable, feasible, and desirable.

Product & Service Design

Understanding ecosystems, simplifying complex problems into impactful solutions